Delta-Sport Safely Integrates Generative AI into the Company

A new internal AI platform enables the retail company Delta-Sport to use AI securely and lays the foundation for future use cases.

Tietoevry Create

Purposeful digital tech for businesses

The challenge

Delta-Sport follows a clear digitalization strategy – including the goal of making generative AI accessible to all employees. But how can we achieve secure and data-compliant access to AI? 

The company was looking for a solution that works with the latest AI models, ensures the protection of internal data, and simultaneously establishes the foundation for further AI applications. 

The solution

Together with Tietoevry, Delta-Sport developed an internal company chat based on the Tietoevry GenAI Accelerator platform. 

The solution combines OpenAI models (o3-mini, o4-mini, GPT-4o) within based in Delta-Sport’s secure Azure tenant with an intuitive chat interface and powerful semantic search. By connecting internal data sources, information retrieval becomes more efficient – a crucial step toward productive AI use in everyday work. 

The infrastructure is scalable and also serves as a technological foundation for future AI projects.

Technologies Used: Azure AI Foundry, Azure AI Search, Azure WebApp, Function Services

About the customer

Delta-Sport Handelskontor GmbH is an internationally active, owner-managed trading company headquartered in Hamburg. With over 30 years of experience, Delta-Sport is a trusted partner for the European retail sector, which is forging new paths toward the future with modern technologies and flexible work models. 

Customer Benefits

Fast and easy access to internal information through semantic search across connected data sources

Efficient information retrieval

Fast and easy access to internal information through semantic search across connected data sources

Access to modern AI models for all employees within a protected , internal company environment

Secure AI usage

Access to modern AI models for all employees within a protected , internal company environment

Technological foundation for the gradual integration of further AI use cases into the existing business processes

Future-proof infrastructure

Technological foundation for the gradual integration of further AI use cases into the existing business processes

With the Tietoevry GenAI Accelerator, we were able to establish a secure, high-performance AI chat in a short time. In addition to a boost in productivity boost, this is also an important milestone on our path to holistic digitalization.

Daniel Rübensam

Director Digitalisation & Organizational Development, Delta-Sport Handelskontor GmbH

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